I recently found in George Monbiot’s new book (Heat: How to Stop the Planet Burning) that fish will offer REALLY WELL if lit effectively – so that the silvery pearlescence sets everything off (as above).
This is a pricey and somewhat perverse company. According to Monbiot, the light of option is ‘a ceramic discharge metal halide lamp, usually used to brighten cathedrals during the night’. These are sturdy lights and kick off a huge quantity of heat. The fish is successfully frozen from below, whilst being cooked from above. According to Monbiot’s contacts in the market, you can’t afford not to do it – “if you light it, it will sell”.
The irony is that the 2 main components of a grocery store’s overheads – lighting and refrigeration, which integrate to comprise about 90% of the repaired costs – are constantly battling versus eachother to ensure we continue to fill our baskets to the brim, even as we try to find our escape of the maze and back to the exits.
And the supreme irony? They have become so damn proficient at selling us things that much of it is surplus to requirements and will for that reason wind up going off in our refrigerators after we get it home!
The solution to this dreadful waste of energy is, according to Monbiot, for all of us to buy our groceries online. This would ultimately remove the requirement for hypermarkets, open top refrigeration units, remarkable lighting rigs, fan-heated entrances, and so on, as well as our journeys to and from these modern cathedrals to intake.
If they disappeared over night, I can’t personally say I would miss them all that much. Would you?
Tags:
global warming, environment change, fish, grocery stores, energy, waste, usage, monbiot, george monbiot, e-commerce, online shopping, e-shopping
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